Dr. Traci Pierce

Faculty Directory

Dr. Traci Pierce

Dr. Traci Pierce

Assistant Professor of Marketing

D.B.A., George Fox University
M.B.A., B.A., Campbell University


Dr. Traci Pierce teaches graduate marketing, research, and ethics courses, and appreciates the opportunity to integrate the Christian faith within each discipline. She holds a DBA in Marketing from George Fox University, and an MBA and BA in Religion from Campbell University.

Dr. Pierce has served as an administrator or professor in higher education for over 20 years. Prior to joining the JBU faculty, Dr. Pierce taught at Campbell University, Regent University, and Milligan College.

In addition to teaching graduate courses, Dr. Pierce also feels a calling to homeschool her twins. She lives in North Carolina with her husband and children and teaches graduate online courses remotely. She enjoys her annual visits to the Siloam Springs, AR campus as well as connecting with her colleagues at professional conferences.