Barry Jeffrey/IEBA Endowed Scholarship

International Entertainment Buyers Association (IEBA)

Type: Endowed


International Entertainment Buyers Association (IEBA)

Established: 2011

Founded in 1970, IEBA (International Entertainment Buyers Association) is the leading trade organization for live entertainment industry professionals. IEBA established its Educational Outreach Fund in 2017. To date, IEBA has permanently endowed more than $1,000,000 in scholarships at universities across the U.S. and, in 2018, awarded more than $50,000 through these endowments and other scholarship programs. Barry Jeffrey is the Fund’s first President.  Jeffrey has devoted nearly twenty years to IEBA's board of directors. His strong belief in the next generation of entertainment industry leaders drives his tireless fundraising. It is most fitting that IEBA honors Jeffrey's contributions to the organization and the industry by creating the Barry Jeffrey/IEBA Endowed Scholarship at his alma mater, JBU.

Barry Jeffrey joined the William Morris Agency, now known as WME, in 1990.  He is one of four agents who book the entire WME roster for festivals, fairs, private, and corporate engagements. During his tenure at WME, Barry has also been co-responsible agent for several clients and continues to serve in that capacity for Brad Paisley, Josh Turner, The Oak Ridge Boys, and others. He was made a partner at the agency in 2018.

Barry majored in Broadcasting at John Brown University.  He is a member of the Country Music Association, Academy of Country Music, NARAS, Gospel Music Association, and served as a Past Chairman of the Board for IEBA.  The association has presented Jeffrey with “Talent Agent of the Year” and the prestigious “President’s Award.”