Major in Marketing
Become a marketer • Learn strategies • Impact the lives of consumers
Prepare to impress employers with your marketing portfolio
Unlike many other programs, at JBU, you will likely have 2 or 3 client projects in your portfolio by the time you graduate. That real-world experience combined with your study of contemporary marketing and retailing theory and practice will equip you to excel in the field. JBU's program is designed to encourage you to explore marketing strategies with a global and Christian perspective.
Discover how JBU will equip you to become a successful marketer
What to expect as a Marketing student at JBU
Work to Solve Problems
Work with clients, both large and small, to solve complex business problems and make a direct impact in your community.
Get Real Experience
Gain incredible insight into the CPG industry and explore industry best practices through summer internships at one of several Fortune 500 companies located right in JBU's backyard!
Showcase Your Skills
Compete in large scale competitions against top schools in the United States for opportunities to showcase your marketing skills and network with potential employees.
Gain International Exposure
Travel abroad with JBU for unique exposure to the world’s fastest growing economies.
Change Lives
Use marketing efforts to assist in developing projects that improve quality of life for consumers and impact the world in a global way.
Need More Reasons?
If you need even more reasons to major in marketing at JBU, visit our Marketing Program Details page.
Check out what our alumni say about the Marketing major.
Amanda Abramovitz '12
“The College of Business gave me so many practical skills that I've been able to apply at my current position. I felt very prepared to take the content covered in my course work and utilize it in the work force. I also believe that the information I learned in the classroom was very relevant to current practices and expectations in the business world. Thanks, JBU!”
Lawson Hembree '11
“The skills and real-life experience provided by the JBU College of Business equipped me to adapt to a variety of circumstances encountered in a startup business. Not only does JBU challenge students to excel, they challenge students to excel with integrity. Combine your effort with JBU's educational experience and you have a formula for business success!”
Phil Ruppert '12
“The College of Business provided me with real world experiences through guest speakers, class field trips and professor expertise. These things gave me a well-rounded education and an idea of what to expect in the real world. The connections and opportunities that I had through the College of Business, paired with the knowledge and passion of the professors, was a key combination that led me to where I am today.”
360 View of the Soderquist Business Center
Meet the Marketing Faculty
All JBU business programs are accredited or candidates for accreditation by the Accreditation Council for Business Schools & Programs (ACBSP). ACBSP is an accrediting organization dedicated to improving the quality of business schools and programs around the world, and ultimately to improving the practice of business in every industry around the world. Member institutions adhere to the highest standards and focus on student learning outcomes, providing the kind of education that is relevant to the marketplace.
