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Hear faculty and students talk about what makes JBU's marketing program great.
Work with clients, both large and small, to solve complex business problems and make a direct impact in your community.
Gain incredible insight into the CPG industry and explore industry best practices through summer internships at one of several Fortune 500 companies located right in JBU's backyard!
Compete in large scale competitions against top schools in the United States for opportunities to showcase your marketing skills and network with potential employees.
Travel abroad with JBU for unique exposure to the world’s fastest growing economies.
Use marketing efforts to assist in developing projects that improve quality of life for consumers and impact the world in a global way.
If you need even more reasons to major in marketing at JBU, visit our Marketing Program Details page.
Dean, College of BusinessAssociate Professor of Marketing
Dr. Ryan Ladner moved to Northwest Arkansas in 2015 to teach at JBU and lead the undergraduate department in the College of Business. In 2017, he transitioned from the department head for undergraduate studies to the department head for the Graduate Business Programs. He has a B.S.B.A., in Personal Financial Planning from The University of Southern Mississippi, an M.B.A., from Mississippi College, an M.A., in Theological Studies from Liberty University, and a D.B.A., in Marketing from George Fox University.
Before his role at JBU, Dr. Ladner was a District Sales Leader in the Frito-Lay division of PepsiCo North America. After leaving PepsiCo, he served in various roles in higher education including Director of Enrollment and Assistant Professor of Business at Bryan College and Assistant Professor of Marketing at Palm Beach Atlantic University.
Dr. Ladner teaches courses in strategy and marketing at the undergraduate and graduate levels and he conducts research as well as presents in the areas of active learning, college choice theory, team-based learning, and digital marketing. He also earned the online marketing certified associate designation and serves as the Director of Marketing for the Christian Business Faculty Association.
Dr. Ladner enjoys working out, playing sports and competing in intramurals. He is married and has two children – one boy and one girl. He and his family reside in Siloam Springs.
With both her B.S.B.A. and M.B.A. from JBU, Ms. Eva Fast teaches marketing and management classes at the undergraduate level. Prior to teaching, she worked in the marketing department at Simmons Foods where she gained valuable experience assisting in marketing research, conducting demand planning and participating in national trade shows.
Ms. Fast has led several student teams to compete annually in the Reynolds Governor’s Cup Business Plan Competition. Those teams have brought home over $100,000 in cash prizes. She likes to see students develop their gifts and surprise themselves in the process. She also values hard work and strives to build confidence in her students through her walk with God.
Ms. Fast is currently working on a D.B.A. in Marketing from George Fox University.
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“The College of Business gave me so many practical skills that I've been able to apply at my current position. I felt very prepared to take the content covered in my course work and utilize it in the work force. I also believe that the information I learned in the classroom was very relevant to current practices and expectations in the business world. Thanks, JBU!”
“The skills and real-life experience provided by the JBU College of Business equipped me to adapt to a variety of circumstances encountered in a startup business. Not only does JBU challenge students to excel, they challenge students to excel with integrity. Combine your effort with JBU's educational experience and you have a formula for business success!”
“The College of Business provided me with real world experiences through guest speakers, class field trips and professor expertise. These things gave me a well-rounded education and an idea of what to expect in the real world. The connections and opportunities that I had through the College of Business, paired with the knowledge and passion of the professors, was a key combination that led me to where I am today.”
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