Design Thinking & Innovation

MBA Concentration or Master of Science

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Why a Graduate Degree in Design Thinking from JBU?

In a time where understanding and adapting to the client's needs is vital to remaining relevant, companies are searching for innovative, strategic thinkers with an aptitude for design thinking. Design thinking is the study of customer needs and how to eliminate inefficiencies. They need solutions to complex problems within their organizations, and a master's degree in design thinking and innovation from JBU will equip you to meet that need. 


MBA vs. MS: What's the difference?

The Master of Business Administration (MBA) in Design Thinking & Innovation is largely quantitative and contains the foundational disciplines of business, while the Master of Science (MS) in Design Thinking & Innovation is a broad degree that focuses more on the people side of this concentration than the different organizational areas. For more details, view the degree requirements for both programs. 

Schedule a call with an admissions counselor or call us directly at 800-528-4723

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Complete the form below to request more information about JBU's Design Thinking and Innovation graduate programs.



Is the Design Thinking & Innovation program for me?

The DTI program is for people who want to learn creative problem-solving and how to manage teams of diverse people. In this program, you will be given tools and methods on how to identify and solve problems quickly with creative solutions and strategies and learn how to execute those strategies within an organization.



Through JBU's Design Thinking and Innovation programs, you will:

Enjoy a Flexible Format

Complete your coursework on your schedule 100% online. Every MBA class offers a zoom component with the opportunity to interact with your professor and classmates.

MBA, DTI program: 36-45 credit hours, depending on undergraduate coursework. Students typically graduate from the MBA program within two years.

MS, DTI program: 30 hours and can be completed in less than two years.  

Learn from Experts in Design Thinking & Innovation

In this program, you'll learn from men and women who have extensive academic training and years of real-world experience at companies like Walmart, Procter & Gamble, Saatchi and Saatchi X, Li & Fung, and ServiceMaster.

They will teach you design thinking techniques, give you experience using them, and help you develop real projects using design thinking methodologies. You will learn to implement new and creative solutions to positively impact the world around you. 

Use Your Degree

87% of JBU graduate students landed* within 6 months of graduation, according to a survey conducted by the JBU Career Development Department for 2019-2020 graduates. 

*landed: employed, grad school, volunteer, or military

“Design can help to improve our lives in the present. Design thinking can help us chart a path into the future.” 

Tim Brown

President & CEO of IDEO

All JBU business programs are accredited or candidates for accreditation by the Accreditation Council for Business Schools & Programs (ACBSP). ACBSP is an accrediting organization dedicated to improving the quality of business schools and programs around the world, and ultimately to improving the practice of business in every industry around the world. Member institutions adhere to the highest standards and focus on student learning outcomes, providing the kind of education that is relevant to the marketplace.