Marketing is a lot of things that people don't actually expect. Marketing is very collaborative, integrative, and both creative and analytical.
One of the things I really enjoyed most about Marketing is the hands-on approach that JBU takes. It's the side where you get to be creative, you get to put your ideas to work.
We give our students exposure to those real world clients and because we're smaller, they have that face time with the client.
And so what JBU has done, is given me the skills to go out and find it for myself, and the confidence and ability to really dig deep. The program wouldn't be good if it wasn't hard, and JBU cares.