Siloam Springs, Ark (March 3, 2000) - John Brown University was among 36 recipients who received a grant from the Procter & Gamble 2000 Local College Grant Program.
The grant will be used to fund the International Marketing Research class taught by Gene King, Instructor of International Business at JBU. The class is designed to give students an opportunity to do market research for real companies. In the fall, the class traveled to Monterrey, Mexico to research the spending patterns of consumers for Wal-Mart.
For nearly 20 years, the Local College Grant Program has provided operating support for colleges and universities in cities where Procter & Gamble has a concentration of employees. The Procter & Gamble facility in Fayetteville nominated JBU for inclusion in the program.
"We appreciate the grant and the opportunity to do research for Procter & Gamble," said King.
The Procter & Gamble Fund, which administers philanthropic contributions on behalf of Procter & Gamble, has provided extensive support for higher education since 1952. In fiscal 1998-1999 gifts to education totaled $13.8 million, about 60 percent of total giving.
John Brown University is a private university providing Christ-centered higher education to over 1,500 students from over 47 states and 33 countries. JBU is recognized by the John Templeton Foundation in their Honor Roll of Character Building Colleges and is included in the U.S. News & World Report’s list of top regional colleges and universities.